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EYES. LEAFS. FACE.
e.l.f. is now the official sponsor of the Toronto Maple Leafs!
Did you know that 50% of Canadians are Toronto Maple Leafs fans? And 45% of those fans are women! This collaboration celebrates and showcases how beauty and sports unite us, especially our Canadian community.
From special events to exclusive product launches, we can’t wait to
see how this collaboration continues on and off the ice.
ARENA TAKEOVER






INFLUENCER CONTENT



Nimrat Brar - Creative Director, Global Campaigns
Mikey Bready - Senior Art Director, Campaigns & Activations
Drew Taylor - Senior Copywriter
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